Career Decision Coaching for marketers
5 sessions over 6 to 8 weeks with a coach who has guided 500+ professionals. You leave with one clear decision, positioning that sells it, and a plan to make it real.
For ambitious marketers, 5 to 15 years in, from senior specialist to team lead. You're doing well, you're hungry for what's next, and you want to choose it on purpose instead of drifting into it.
Lead a team, own a channel, or become the go-to expert. Choose your next level with evidence, and make the case for it.
Choose your next level →Coming from sales, customer success or comms? Find the marketing role that fits, and a story that makes the switch obvious.
Plan your way in →Curious about product, strategy or partnerships? Take your marketing skills further, without starting from zero.
Plan your next move →Wherever you're stuck, the path is the same five steps. Where it takes you is up to you.
“It all started with one sentence: I would not make a career decision out of fear. The right mix of kindness, encouragement and accountability. It will have a massive impact on my life.”
He stopped sending CVs and started showing up with a Value Project: a sharp audit of each company's positioning and messaging, brought to every PMM interview.
“¡He empezado a trabajar como PMM! Thank you for the help and support through the whole search.”
150+ applications, barely a reply.
Interviews within two weeks. An offer two weeks later.
On autopilot, second-guessing every choice.
“By the end, I knew exactly what direction to take and finally felt confident acting on it.”
A generic “doer” CV.
“My résumé became a powerful statement that finally represented my real value.”

Hi, I'm Alvaro de Salvo. Several countries, sectors and pivots taught me that the hardest part isn't getting a job. It's deciding what's worth pursuing.
Now I help marketers make that call with certainty, using the same method I wish I'd had.
Book a free call. We'll look at where you are, what you want next, and whether coaching is the right fit.